Cookie Policy

Last Updated: May 29, 2025

1Introduction

SHPD Global Services Ltd. and its affiliates (collectively "SHPD," "we," "our," or "us") are committed to transparency regarding the technologies we use on our platform. This Cookie Policy explains in detail how and why we use cookies, web beacons, pixels, tags, scripts, and similar tracking technologies (collectively "cookies") when you visit or interact with our websites, mobile applications, or other online products and services (collectively, the "Services").

By using our Services, you consent to the use of all cookies in accordance with this policy. We provide you with comprehensive control over these cookies, allowing you to withdraw or modify your consent at any time through our preference settings.

2What Are Cookies?

Cookies are small data files that are placed on your computer, tablet, mobile phone, or other device when you visit a website or use an online service. Cookies are widely used by website and online service owners to facilitate site operations, enhance user experience, and provide certain functionalities.

These technologies may collect information about your online activities over time and across different websites or online services. Some cookies are deleted when you close your browser (session cookies), while others remain on your device until they expire or you delete them from your cache (persistent cookies).

3Categories of Cookies We Use

3.1 Essential Cookies

These cookies are strictly necessary for the operation of our Services. They enable core functionality such as security, network management, authentication, and privacy preferences. Without these cookies, our Services cannot function properly. You may disable these by changing your browser settings, but this will significantly affect your experience and may make parts of our Services unavailable or inoperable.

Examples include:
  • Authentication cookies that identify you when you log into our platform
  • Security cookies that detect and prevent fraudulent activity
  • Load balancing cookies that distribute server load
  • User interface customization cookies that record preferences like language selection

3.2 Performance and Analytics Cookies

These cookies collect information about how visitors use and interact with our Services. They help us understand the effectiveness of our content, analyze which features are most utilized, measure our audience engagement, and improve how our platform functions. All information collected is aggregated and anonymized.

Examples include:
  • Web analytics cookies that collect data about your browsing patterns
  • Performance measurement cookies that monitor site performance and load times
  • User journey tracking cookies that help us understand how you navigate through our Services
  • Error monitoring cookies that help us detect and fix technical issues

3.3 Functionality Cookies

These cookies enable enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have integrated into our pages. If you reject these cookies, some or all of these functionalities may not work correctly.

Examples include:
  • Preference cookies that remember your settings and choices
  • Geolocation cookies that customize content based on your location
  • Third-party widget cookies for features like maps or payment processors
  • Chat and customer support tool cookies

3.4 Targeting and Advertising Cookies

These cookies are used to deliver advertisements more relevant to you and your interests. They also help limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. They remember that you have visited a website and share this information with advertisers, ad technology providers, and our marketing partners.

Examples include:
  • Cross-site tracking cookies that follow your activity across multiple websites
  • Ad delivery cookies that select advertisements based on your browsing history
  • Campaign measurement cookies that evaluate marketing effectiveness
  • Social media cookies from platforms like Facebook, LinkedIn, and Twitter
  • Retargeting cookies that show you our advertisements on other sites

4Third-Party Cookies

Our Services may include cookies set by third parties such as analytics providers, advertising networks, social media platforms, and service providers. These third parties may use cookies, web beacons, and similar technologies to collect information about your use of our Services and other websites and online services.

We do not control these third parties or their use of cookies. We encourage you to review the privacy and cookie policies of these third parties for more information about their practices and your choices regarding their cookies.

Third-party cookies used on our platform may include, but are not limited to, those from the following partners:

  • Google Analytics and Google Ads
  • Facebook Pixel
  • HubSpot
  • LinkedIn Insight Tag
  • Stripe
  • PayPal
  • Intercom
  • Hotjar

5Your Cookie Choices and Controls

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences in the following ways:

5.1 Cookie Preference Center

Our platform provides a comprehensive cookie preference center that allows you to selectively opt in or out of each category of non-essential cookies. This preference center can be accessed by clicking on "Cookie Settings" in the footer of our website or through the privacy settings in our mobile application.

5.2 Browser Controls

Most web browsers allow you to manage your cookie preferences through their settings. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. Please note that if you disable or delete cookies, some features of our Services may not function properly.

The procedures for managing cookies vary by browser:

  • Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Options → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Cookies and website data
  • Edge: Settings → Cookies and site permissions → Cookies and site data

5.3 Industry Opt-Out Tools

You can opt out of interest-based advertising through industry programs such as:

5.4 Mobile Device Controls

On your mobile device, you can control tracking technologies through your device settings, including managing settings for the advertising identifier on your iOS or Android device.

6Data Retention

Different cookies remain active for various periods:

  • Session Cookies: These are temporary and expire when you close your browser.
  • Persistent Cookies: These remain on your device until they expire or you delete them. Expiration periods range from minutes to years, depending on the purpose of the cookie.

We retain the information collected via cookies in accordance with our Privacy Policy and applicable laws. In many cases, you can opt out of data collection through cookies, as described in Section 5 above.

7Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, the technology we use, or applicable laws and regulations. When we make material changes to this policy, we will notify you by posting a notice on our website or by sending you an email notification, and we will update the "Last Updated" date at the top of this policy.

We encourage you to review this Cookie Policy periodically to stay informed about our cookie practices. Your continued use of our Services after any changes to this Cookie Policy constitutes your acceptance of the changes.

8Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our data practices, please contact our Data Protection Officer at:

SHPD Global Services Ltd.

Attn: Data Protection Officer

Email: privacy@shpd.com

Address: 123 Technology Plaza, Suite 400

London, EC2A 1NP, United Kingdom